If you run an electrical business in the Netherlands and you’re shopping for a website, the pricing can feel all over the place. One provider quotes €50 a month. Another asks €2,500 upfront. A third offers a yearly plan under €1,000.
The reason is simple — they’re not offering the same thing.
Some options give you tools and expect you to build everything yourself. Others deliver a custom-built site but leave you to manage updates, hosting, and changes over time. And then there’s a newer category of managed services, where the website, updates, and day-to-day handling are bundled into one fixed yearly price.
This guide breaks down all three models so you can see what you’re actually paying for — and what you’re not.
Growth Rocket falls into that third category: a managed website system built specifically for Dutch trades, combining your website, enquiry capture, and booking management in one place, without the usual back-and-forth of freelancers or the time investment of DIY tools.
If that sounds like the direction you’re considering, you’ll see how it fits as we go. Otherwise, let’s start with a quick breakdown of the three pricing models.
Quick answer: the three price ranges
There are three common models on the Dutch market:
- DIY website builders — around €10–€25 per month (you build and manage it yourself)
- Freelancer or agency builds — €1,000–€3,000 upfront, plus hosting and maintenance
- Managed subscription services — around €190–€390 per year, everything included
Each model fits a different kind of business. The right choice depends on your time, your technical comfort, and what you actually want the website to do.
Option 1: DIY website builders (€10–€25/month)
DIY builders let you pick a template, drag blocks around, and publish a site yourself.
What’s included
- Template library
- Hosting and SSL certificate
- A basic domain (often a subdomain or a cheap .nl)
- Drag-and-drop editor
What’s usually excluded
- Custom Design work
- Written content (you supply the text)
- SEO setup beyond the basics
- Ongoing updates and fixes
- Industry-specific features for electricians
Typical Dutch pricing: plans usually range from €10/month at the low end to about €25/month for more pages and features. Setup cost is often zero.
Use a DIY builder if you’re comfortable with basic tech, have a few hours to build the site yourself, and mainly need an online business card. The fees are low, but quality depends entirely on the time you put in.
Skip this option if you don’t have time to learn a builder, or if you expect the site to bring in leads. Most DIY sites end up as static brochures because writing good copy and setting up local SEO takes work most electricians don’t have time for.
Option 2: Freelancer or agency builds (€1,000–€3,000 upfront)
A freelance web designer or small agency will build you a custom site. This is the traditional route.
What’s included
- Custom design
- A set number of pages (usually 5–10)
- Basic SEO setup
- Hosting for the first year (sometimes)
What’s usually excluded (or charged separately)
- Hosting after year one (~€10–€20/month)
- Domain renewal (~€10/year)
- Content updates (€50–€100 per hour)
- Security updates
- New photos, pages, or seasonal changes
Typical Dutch pricing:
- Small freelance build: €1,000–€1,800 upfront
- Mid-size agency: €2,000–€3,500 upfront
- Installateur-focused agencies: subscription-style packages from around €29.95–€59.95/month
The upfront model looks cheap over the long run — until you need to change something. Most electricians don’t touch their site after launch because every update costs money or a phone call.
Use this option if you want a fully custom look, have a specific vision, and don’t mind managing hosting and updates yourself. It works well for mid-size firms with 10+ employees who already have in-house support.
Skip this option if you’re a solo electrician or small team. The upfront cost is only part of the picture — update costs add up, and most one-person shops never end up updating their site at all.
Option 3: Done-for-You Business Website System (€249–€490/year)
This model is built for business owners who don’t want to deal with websites — but still want one that actually works.
Instead of giving you tools or a one-time build, everything is handled for you under a fixed yearly price. The website is created, managed, and continuously updated — without you needing to touch hosting, plugins, or freelancers.
This is where Growth Rocket is positioned.
It’s not just a website. It’s a complete system designed for service businesses — where your online presence, incoming enquiries, and bookings are all connected and managed in one place.
What’s included
- Website built and launched for you
- Hosting and SSL fully managed
- Domain setup and management
- Ongoing content updates (no per-change fees)
- Enquiry and booking system built into the website
- A central dashboard (Growth Rocket Hub) to track and manage all enquiries and appointments
What’s usually excluded
- Paid advertising spend (e.g. Google Ads)
- Advanced or custom third-party integrations beyond the standard setup
Typical Growth Rocket pricing
- Starter: ~€249/year
- Professional: ~€490/year
- Plus: Bespoke (based on requirements)
Spread monthly, that’s roughly €20 to €40 — comparable to DIY tools, but without the time investment or learning curve.
When this model makes sense
Choose this if you want a professional website live in about a week, prefer a predictable yearly cost, and don’t want to spend time managing updates or technical issues. This is typically the best fit for solo electricians, ZZP’ers, and small teams (2–10 people) who need something reliable and low-maintenance.
When it doesn’t
If you need a highly custom-designed website or deep integrations with specific software systems, this model can feel limiting compared to a fully custom build.
That said, not every requirement fits neatly into a standard plan — and that’s where a bespoke approach comes in. Growth Rocket also offers custom configurations for businesses that need something more tailored, whether that’s advanced functionality, integrations, or a more unique setup.
So while the standard plans cover most use cases, more complex requirements can still be explored without forcing you into a completely different model.
Comparison Table: Google Business Profile vs Website vs Both
| Model | Upfront cost | Ongoing cost | Time from you | Updates included | Fits |
|---|---|---|---|---|---|
| DIY builder | €0 | €10–€25/month | High — you build it | No | Hands-on ZZP’ers |
| Freelancer build | €1,000–€3,000 | €10–€20/month hosting + update fees | Medium upfront, low late | No | Mid-size firms with in-house support |
| Managed subscription | €0 | €190–€390/year | Very low | Yes | Solo electricians, small teams |
What most electricians actually pay in year one
The “cheapest” option rarely stays the cheapest once you factor in your time and the updates that usually get delayed or skipped.
- DIY builder — ~€120–€300/year + 15–25 hours of your own time
- Freelancer or agency build — €1,000–€3,000 upfront + ~€120–€240/year hosting + paid updates → typically €1,500–€2,500+ in year one
- Done-for-you website system (Growth Rocket) — €249–€490/year, all-in
The difference isn’t just cost — it’s how predictable that cost stays.
DIY tools keep the price low, but they take your time.
Freelancer builds start high, then add small costs over time.
A done-for-you system keeps things fixed, so you know exactly what you’re paying.
How to decide in under a minute
- Very tight budget, comfortable with tech, and time available → DIY builder
- Need a custom design and have internal support to manage it → Freelancer or agency
- Want everything handled, predictable cost, and live in about a week → Done-for-you website system (Growth Rocket)
FAQ
Q1:What’s the average cost of a website for a small electrical business in the Netherlands?
Most small electricians spend between €120 and €2,500+ in their first year, depending on the model. DIY builders sit at the low end, while freelance or agency builds sit at the higher end due to upfront costs and ongoing updates.
Q2: How much does a Growth Rocket website cost?
Growth Rocket plans typically range from €249 to €490 per year, all-in. That includes the website, hosting, domain management, updates, and enquiry/booking system — without separate charges for maintenance or changes.
Q3: Is a €10/month website enough for an electrician?
It can be — if you’re comfortable building and maintaining it yourself. The cost is low, but the quality and performance depend entirely on the time and effort you invest.
Q4: Do I need to build anything myself with Growth Rocket?
No. The website is built, set up, and managed for you. You don’t need to use a builder, write code, or handle technical setup — you simply provide basic inputs, and everything else is taken care of.
Q5: Why are some websites expensive upfront while others are cheaper yearly?
Freelancers and agencies charge for custom design and development upfront. DIY tools charge low monthly fees because you do the work. Managed systems spread the cost across a yearly subscription by using proven frameworks and handling everything at scale.
Q6: Why is Growth Rocket priced lower than custom builds?
Because it’s not built from scratch each time. Growth Rocket uses a refined system designed specifically for service businesses, which reduces build time while still delivering a professional, high-performing setup — including hosting and ongoing updates.
Q7: Do I need to pay extra for hosting and domain?
With DIY builders and managed services, hosting and domain are usually included (or bundled). With freelance builds, you’ll typically pay separately after the first year — around €10–€20/month for hosting and ~€10/year for the domain.
Q8: Are hosting and updates included in Growth Rocket?
Yes. Hosting, SSL, domain management, and ongoing updates are all included in the yearly plan. There are no separate maintenance or “per change” fees.
Q9: How long does it take to get a website live?
DIY builders: a few hours to a weekend
Freelance/agency builds: typically 4–8 weeks
Managed systems: usually within about a week
Q10: How fast can Growth Rocket launch my website?
Most websites go live in around 7 days, depending on how quickly basic inputs (like business details and preferences) are shared.
Q11: Can a website actually bring in enquiries for an electrician?
Yes — but only if it’s set up properly with clear messaging, local relevance, and enquiry or booking functionality. Many basic websites fail because they’re treated like static brochures.
Q12: How does Growth Rocket help generate and manage enquiries?
The website includes built-in enquiry and booking features, and everything is routed into a central dashboard (Growth Rocket Hub), so you can track, respond, and manage leads in one place — without losing requests across calls, emails, or messages.
Q13: Can I update my website later?
Yes. With DIY tools, you update it yourself. With freelancers, updates are usually paid per change. With agencies, it depends on the contract.
Q14: How do updates work with Growth Rocket?
Updates are included. You can request changes, additions, or edits without worrying about hourly charges or technical work — it’s handled as part of the service.
Q15: Can I switch from one model to another later?
Yes, but switching usually means rebuilding your website. While your domain can move with you, the design and structure often don’t transfer easily between platforms.
Q16: Can I upgrade or customise within Growth Rocket later?
Yes. If your needs grow beyond the standard plans, you can move to a higher tier or explore a bespoke setup for more advanced requirements, without starting from scratch.
Final thought
The cheapest website isn’t the one with the lowest monthly fee — it’s the one that quietly does its job without taking your time, your attention, or constant follow-ups.
For most electricians, the real cost isn’t money. It’s the hours you don’t have, the updates that never happen, and the enquiries you might be missing because the site isn’t set up properly.
That’s why more small electrical businesses are moving toward a fixed, done-for-you system — something that goes live quickly, stays updated, and simply works in the background while you focus on the job.
Pick the model that fits how you actually run your business — not just what looks cheaper on paper.
